With its yacht-style cruising and fares that take your breath away (yes, I know, they are all-inclusive but even so!), there are some who would say Yachts of Seabourn is already in with the in-crowd.
However, it gets even more "in" for 2010, when the ships will be making more calls at that jet-set heaven otherwise known as the France Riviera. St Raphael, Bandol and Antibes are all slated for visits, as are a few other millionaire playgrounds - Portofino in Italy, St Barts in the Caribbean, the Isles of Scilly. Where? Don't worry I do know - have actually been there a few times - and while it might not quite be up there with the rest, it's a beautiful place nonetheless.
2010 also marks Seabourn's first world cruise, on Seabourn Odyssey, which launches in June 2009, expanding the ultra luxury segment of the cruise industry for the first time in six years, according to president and CEO Pamela Conover.
As it's the first of three Seabourn ships on order, each for 450 passengers, and Silversea is building too, could it be that luxury is not longer a luxury, it's a necessity?
Jane Archer
