When Cruise Critic asked in its daily poll yesterday whether readers looking for extra value preferred free flights, a cabin upgrade, a two-for-one offer or on-board credit, I thought the answer was in the bag.
Well almost. Free flights or half-price cruises. I couldn't decide which. But no. An overwheming majority voted for on-board credit.
A surprise result and something for cruise lines and travel agents to consider when devising their next offers.
Here are the results:
On-board cruise credit: 42.77%
Free upgrades: 25.79%
Two-for-one offers: 21.38%
Free flights: 10.06%
Jane Archer
Comments (1)
That absolutely makes sense. Upgrades can often be obtained on your own, free flights are just from certain airports and 2-for-1 are just sales. But onboard credit is actual, real money that people can spend. It's partly psychological, I think!
Posted by Jan Ross | January 12, 2010 12:48 PM
Posted on January 12, 2010 12:48